Index is the index finger. It shows you what matters.

Amplificare · the film

You're good at what you do.

There's just less and less time for it. Evenings go to the laptop: updating the website, writing quotes, answering emails, moving appointments. Work nobody sees, and that you miss.

We show you what you can hand over with the support of AI, and set it up so it simply runs. Our goal: three hours a week back, within 90 days.

Everyday work

Farm, workshop, salon or office: you know this.

«The phone rings when I'm lying under the sink.»
Plumber, Winterthur
«I write quotes on Sunday evenings.»
Carpenter, Toggenburg
«The website is from 2016. I don't even remember the password.»
Electrician, Zug
«Rescheduling appointments costs me an hour every day.»
Gardener, Thurgau
«Between two clients I answer twenty messages.»
Hairdresser, Bern
«I'm good at my trade. The rest I do at night.»
Fiduciary, one-person office

AI is an instrument.

Like a piano: it doesn't play by itself. In the right hands your business sounds better, and you remain the one who plays. Not less AI. More I.

Four steps. Each one gives you more time.

Not faster. More room for what you do best.

For small businesses where every hour counts. We call it Amplificare.

  1. 01Weeks 1 to 4

    Time gained

    Liberare

    We take off your hands what costs you hours.

    What we do

    We take over the work that doesn't need a human: updating the website, confirming appointments, answering standard questions. You say it, it's done.

    Goal

    3 hrs per week

  2. 02Months 2 to 3

    Better work

    Perficere

    With the time gained, your work gets better.

    What we do

    We make sure people find you, for what you do best: on Google, in ChatGPT, on your website. Your strength becomes visible.

    Goal

    5 hrs

  3. 03Months 4 to 6

    Connected

    Connectere

    Your tools talk to each other.

    What we do

    We connect what belongs together in your business: website, shop, till, calendar, newsletter. One change, right everywhere, without typing it three times.

    Goal

    7 hrs

  4. 04From month 6

    Growth

    Crescere

    Now you grow without working more.

    What we do

    We take on what no human can: being reachable around the clock, answering every enquiry at once, never tired. You grow without working more.

    Goal

    10 hrs

Three hours a week are 150 hours a year. Almost four weeks that belong to you.

Amplificare · the film

The hours are goals, not a guarantee.

What we actually do.

Index Group AG, Zurich: AI for Swiss SMEs and one-person businesses.

Business Assistant

One voice message. The website is current.

🎙 “On holiday from Monday until the 14th. Emergencies please to Marco.”

✓ Done. Holiday notice on the home page, emergency number added.

What it costs

CHF 950 one-off, then from CHF 160 per month

To the Business Assistant →

AI agents

An AI agent is a digital team member for one clearly defined job, and you approve before anything goes out.

  • Social media agent
  • Writing agent
  • Phone and message agent
  • Review agent

What it costs

Monthly subscription, priced after the Index Check

See all agents →

Custom software in about 10 days

And if the tool doesn't exist yet, we build it.

  1. Day 1Conversation
  2. Days 2 to 3Plan
  3. Days 4 to 8Build
  4. Days 9 to 10Launch

Typically; depending on scope. No guarantee.

What it costs

CHF 2,500 to 6,000, fixed price after the first conversation

To software and workflows →

The shift in search

The blue links are fading.

Customers and partners now ask ChatGPT, Perplexity, Apple Intelligence or Google AI Overviews. The answer arrives as a sentence, not a list.

Keep up, without an IT department.

We publish your details so that both people and machines understand them. You don't need to learn anything.

How we work.

A subscription, not a project.

Most services come as a monthly subscription, such as the WhatsApp assistant. Predictable, cancellable, no surprises.

Not a typical agency.

We don't sell hours or thick concepts. We don't earn by making a project big, but by making it work.

Founded in 2015, debt-free and owner-led.

We don't believe in AI that replaces people, but in AI that amplifies their craft.

The Index Check.

The Index Check: 15 questions about your business, about 3 minutes. You see right away how much time AI can give you back. Then you book your 20-minute call, free and without obligation.

Your contact: our team

Frequently asked questions

What is Amplificare?

Amplificare is the Index method in four steps: time gained, better work, connected, growth. The word is Latin for “to amplify”: not faster, but more room for what you do best. We always start with the step you feel in the very first week.

What is an AI agent?

An AI agent is a digital team member for one clearly defined job. It works on its own and asks before important steps. For example one that drafts your quotes, or one that answers Google reviews.

See eight examples →

What is the Index Check?

The Index Check: 15 questions about your business, about 3 minutes. You see right away how much time AI can give you back. Then you book your 20-minute call, free and without obligation.

What does it cost?

The Index-Check is free; the way in, a website run by WhatsApp, costs CHF 950 one-off plus from CHF 160 per month. Further agents come as monthly subscriptions, priced after the Index-Check. There are no hidden costs.

How quickly do you build a custom solution?

Typically in about 10 days from first conversation to use, depending on scope. We use AI to write the code: day 1 conversation, days 2 to 3 plan, days 4 to 8 build, days 9 to 10 launch. You get a fixed price after the first conversation; this is not a guarantee, and larger projects take longer.

More about AI workflows →

Do I need technical knowledge?

No. You need WhatsApp and your voice, nothing more. We set everything up and hand it over in a visit of about 15 minutes, with no passwords and no software.

How quickly will I gain time?

Our goal is 3 hours a week within 90 days; you often feel the first hours in the very first week. We measure with a short before and after, in week 0 and week 12. 3 hours a week are about 150 hours a year; these are goals, not a guarantee.

What happens to my e-mail and my domain (for example with Hostpoint)?

Nothing: e-mail and domain stay with your provider, we only change the signposts for the website. There is no e-mail downtime, and you can switch back at any time.

Is my data safe?

We treat your data confidentially and use services with data held in Switzerland or the EU wherever possible. You learn in advance which services are involved, and your customer data is not used to train other companies' models. Details are in the privacy notice.

Legal notice & privacy →

Which businesses is this for?

For Swiss one-person businesses and small firms: farms, trades, hairdressers, fiduciaries, local businesses. The method is the same everywhere, only the examples differ.

Can I cancel at any time?

Yes. The services run as a monthly subscription and can be cancelled. There is no long commitment, and your website and content belong to you.